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SABEWDC16 is chaired by Mark Hamrick, Washington bureau chief and senior economic analyst for Bankrate.com. The conference is co-chaired by Cory Schouten, Knight-Bagehot Fellow at Columbia University and SABEW vice president.

Attire for SABEWDC16 is business casual for working sessions and business attire for receptions and awards dinner.

Refund Policy Reminder - SABEW will refund 100 percent of an attendee’s registration remittance if e-mail notice of cancellation is received at sabew@sabew.org by 5 p.m. EDT Thursday May 5, 2016. A 50 percent refund will be granted if notice is received at sabew@sabew.org by 5 p.m. EDT Thursday May 12, 2016. No refunds will be issued after 5 p.m. EDT May 16, 2016.
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Friday, May 20 • 9:45am - 10:30am
Sponsored: Google Consumer Surveys for Journalists

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Google launches a venture called Google Consumer Surveys (GCS). Come to this interactive session and discover how GCS can provide both a monetization opportunity for media companies and a cost-effective consumer-survey service. Learn how to create a survey and reach a representative sample within days -- even hours. This market research tool (g.co/surveys) offers a chance to test new product ideas with consumers to validate new markets, and it also has a possible news value through polling locally or nationally.

Curious? Come armed with questions!

Sponsored by Google Consumer Surveys.


Speakers
avatar for Justin Cohen

Justin Cohen

Product Marketing Manager, Google Consumer Surveys
Justin is a product marketing manager for Google Consumer Surveys. He has been at Google for 4 years, previously as a strategy lead on Google's Global Business Strategy team. Before Google, he worked as a strategy consultant in New York. He is leading the marketing efforts for news rooms and politics and is excited about what Google Consumer Surveys can offer journalists for this election season and beyond. 
avatar for Karen Sheldon

Karen Sheldon

Account Executive, Google Consumer Surveys
Karen Sheldon joined Google in 2007 and currently partners with Political, Government and Advocacy groups as they blaze the new frontier of online polling & digital research.  She has helped small and large groups alike utilize Google Platforms to connect with their potential voters and constituents.  Her breadth of experience also includes creative campaign testing and issue & advocacy research.  She is a proud Michigan... Read More →
avatar for Matt Villacarte

Matt Villacarte

Strategic partner development manager, Google Consumer Surveys
Matt Villacarte is a strategic partner development manager for Google Consumer Surveys. He has been with Google since 2003 and has previously worked as a Senior Account Strategist for AdWords and in Business Development for YouTube before joining Consumer Surveys just prior to the product’s public launch in March, 2012. Prior to Google, he worked in radio programming for Clear Channel SF (now iHeartMedia).

Sponsors