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SABEWDC16 is chaired by Mark Hamrick, Washington bureau chief and senior economic analyst for Bankrate.com. The conference is co-chaired by Cory Schouten, Knight-Bagehot Fellow at Columbia University and SABEW vice president.

Attire for SABEWDC16 is business casual for working sessions and business attire for receptions and awards dinner.

Refund Policy Reminder - SABEW will refund 100 percent of an attendee’s registration remittance if e-mail notice of cancellation is received at sabew@sabew.org by 5 p.m. EDT Thursday May 5, 2016. A 50 percent refund will be granted if notice is received at sabew@sabew.org by 5 p.m. EDT Thursday May 12, 2016. No refunds will be issued after 5 p.m. EDT May 16, 2016.
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Friday, May 20 • 4:00pm - 5:00pm
Exploiting Mobile in Surprising Ways

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Mobile phones have quickly emerged as the dominant platform for the consumption of news, presenting a series of challenges and some big opportunities for journalists and media organizations. The challenges are well-documented: More readers are arriving via social media than from news websites or apps, often spending less time and developing less loyalty to particular media brands. Simultaneously, the proliferation of mobile devices presents opportunities to deliver rich journalism at a moment’s notice to larger, more engaged and often younger audiences.

Three executives at the vanguard of mobile news will offer tips on how to build and maintain audience on mobile, intelligence on which types of stories perform best, and the importance of authenticity in mastering mobile. Zachary Seward leads product development at Quartz, which recently launched a much-heralded app that offers a newsy twist on traditional messaging applications. Heidi Moore previously directed business coverage at Mashable, which was designed from inception to thrive on the social platforms that proliferate on mobile. And Allison Morrow is an emerging-media editor at The Wall Street Journal, where she oversees the editorial team that curates the WSJ’s pioneering Snapchat channel.


Moderator
avatar for Cory Schouten

Cory Schouten

Vice president, SABEW
Cory Schouten is an experienced editor and writer who is wrapping up a Knight-Bagehot Fellowship in Economics and Business Journalism at Columbia University, where he took courses in economics, accounting, finance, business analytics and leadership. Previously he served as managing editor of Indianapolis Business Journal, the SABEW Best in Business General Excellence winner for 2015. Prior to taking over as managing editor in 2013... Read More →

Speakers
avatar for Heidi Moore

Heidi Moore

Former business editor, Mashable
Heidi Moore was business editor at Mashable. She directed a team of reporters and editors in creating richly reported, smart and entertaining stories about media, startups, advertising, careers and Social Good that showed that business is really a reflection of life and what we value in it. Heidi was previously a finance and economics editor at the Guardian, New York bureau chief and Wall Street correspondent at Marketplace Radio, and a financial... Read More →
avatar for Allison Morrow

Allison Morrow

Emerging media editor, The Wall Street Journal
Allison Morrow is an emerging-media editor at The Wall Street Journal in New York, where she oversees the Snapchat editorial team. Before that, she was the chief Asia news editor for the Journal's World Desk, and held various roles as an editor and reporter in the Hong Kong bureau. She started working at the Journal in 2007 after receiving a bachelor's degree in journalism from the University of Missouri - Columbia. She's a runner, cyclist and... Read More →
avatar for Zachary M. Seward

Zachary M. Seward

Vice president of product and executive editor, Quartz
Zach is the vice president of product and executive editor of Quartz. He leads the teams responsible for product development, audience growth, and data visualization, and also writes about the future of TV and other topics. He previously worked at The Wall Street Journal, first as a reporter covering education and health, then as the newspaper's first social media editor. Before that, he helped launch the Nieman Journalism Lab at Harvard... Read More →